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5 Common Mistakes Lawyers Make When Using Trial Graphics

  • Writer: Erin Beikirch
    Erin Beikirch
  • Apr 9
  • 2 min read



In the courtroom, a compelling visual can be the difference between clarity and confusion, persuasion and skepticism. Well-designed trial graphics can simplify complex information, reinforce key arguments, and engage the jury. However, when used improperly, they can have the opposite effect—distracting, misleading, or even undermining your case. Here are five common mistakes lawyers make when using trial graphics and how to avoid them.


1. Overloading Graphics with Too Much Information

It’s tempting to include every detail in a single visual, but an overcrowded graphic can overwhelm and confuse your audience. Juries process information more effectively when visuals are clean, simple, and focused.


Solution: Keep graphics concise. Highlight only the most critical information necessary to support your argument. Break complex concepts into a series of visuals rather than cramming everything into one.


2. Using Inaccurate or Misleading Graphics

Trial graphics must be scientifically and factually accurate. If a visual aid distorts the facts or misrepresents evidence, it can damage credibility and even lead to objections or sanctions from the court.


Solution: Work with experienced legal visualization professionals who understand the importance of precision. Ensure that every visual aligns with expert testimony and legal arguments.


3. Ignoring the Narrative Flow

Graphics should complement the trial’s story rather than disrupt it. Some attorneys use trial graphics in a disjointed manner, jumping from one visual to another without clear transitions, leaving the jury struggling to connect the dots.


Solution: Treat visuals as part of your overall storytelling strategy. Each graphic should seamlessly integrate into your case narrative, reinforcing key themes and guiding the jury toward the desired conclusion.


4. Failing to Test Graphics Before Trial

Attorneys often assume that if a graphic makes sense to them, it will make sense to a jury. However, without testing, it’s difficult to predict how a jury will interpret a visual.


Solution: Review trial graphics with colleagues, mock juries, or focus groups before presenting them in court. Ensure they are easily understood, persuasive, and free from ambiguity.


5. Relying on Low-Quality or Generic Graphics

A poorly designed or low-resolution graphic can reflect negatively on your case, making it appear unprofessional or less credible. Generic, cookie-cutter visuals also fail to capture the unique nuances of your argument.


Solution: Invest in high-quality, custom legal graphics tailored to your specific case. Professional trial graphics should be clear, visually compelling, and designed to enhance comprehension.


Conclusion

Trial graphics are powerful tools when used correctly. Avoiding these common mistakes can mean the difference between a persuasive presentation and a missed opportunity. By prioritizing clarity, accuracy, narrative flow, and professional design, you can maximize the impact of your visuals and strengthen your case in court.

At Iconographics, we specialize in creating scientifically accurate, persuasive legal visuals tailored to your unique case. Let us help you tell your story with clarity and impact. Contact us today to learn more about how we can support your next trial.


 
 
 

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